2156 - Sustainable Sales Mastery with The Diamond Group's Theresa Bassett

Josh Elledge

Published on: 22/04/2025

In this episode, host Josh Elledge speaks with Theresa Bassett, CEO of The Diamond Group, about scaling small businesses through effective marketing. Theresa shares her passion for helping entrepreneurs build sustainable systems that drive consistent growth. They dive into key strategies like overcoming reliance on referrals, leveraging paid ads, and creating a strong inbound and outbound marketing mix.